Welcome back to Brand ID Weekly!
This week’s we’re unlocking the future with Access - the smart security brand transforming what it means to feel secure. Designed by Ruben Daims, this brand is as sleek as it is smart.
Forget intimidating tech setups. Access puts power back in your hands with clear, intuitive design that's quietly confident, never intrusive. The simplicity of the design makes it something you'd instinctively trust—exactly what's needed for a brand built on security. You're always in control, every step of the way.
Access granted, come on in…
The logomark is strong and simple — a keyhole that cleverly doubles as the letter "A," capturing both the brands security function and identity in one move. It also works effortlessly across every application and the proof is in the app icon.
Lots of whitespace throughout the brand system adds a feeling of calm and clarity—letting the design breathe and the message land.
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